Quality and esthetics
Bicycles will never go out of style. They're not just a means of transportation, but also a fun and healthy way to stay fit. And what if we add a design that gives us a unique, elegant, and simple style? With this vision, the team at Kekosa captivated us with their project, and we collaborated on several tasks to promote the brand.
Kekosa was born to meet the designer's demand for a bicycle that is not only unique in aesthetic terms but also of high quality and low maintenance
As it was a new product, it was necessary to generate digital content to promote the brand. Therefore, we immediately started with the design of the website and the integration of e-commerce. Additionally, video and photo content creation began, both for the website and social media. Don't miss out on the results
Web Spot
Para la producción de este vídeo, optamos por situar en el centro del relato al diseñador y fundador de Kekosa, convirtiéndolo en la voz y el rostro de la marca. Queríamos alejarnos de un discurso puramente comercial y apostar por un enfoque más humano y auténtico, donde la filosofía del proyecto se transmitiera en primera persona. A través de sus propias palabras, el fundador comparte la visión, los valores y la pasión que dieron origen a Kekosa, generando una conexión directa y honesta con la audiencia.
La narrativa se construyó en torno a su testimonio, combinando reflexión y proceso creativo. Más que explicar únicamente las características del producto, buscamos revelar la intención detrás de cada decisión de diseño: la atención al detalle, la dedicación artesanal y el compromiso con la calidad. De esta forma, el vídeo no solo presenta bicicletas, sino una manera de entender el diseño y la fabricación.
Todas las escenas fueron grabadas en el taller donde se fabrican y ensamblan las bicicletas, un entorno real que aporta veracidad y carácter a la pieza. Aprovechamos la luz natural del espacio, las texturas de los materiales y el sonido ambiente de las herramientas para reforzar la atmósfera auténtica del lugar. Cada plano —desde los detalles de soldadura y montaje hasta los momentos más íntimos de trabajo— contribuye a sumergir al espectador en el proceso artesanal que define a la marca.
El resultado es una pieza cercana y honesta, donde el espacio, la voz y el proceso creativo se integran en una narrativa coherente que transmite la esencia de Kekosa desde su origen: el taller.
Content photography
For the creation of Kekosa content, we organized two photography sessions. The first one was for product photography for the online store. This session took place in a photography studio, where we had a seamless white background and the necessary lighting to capture all angles of the bicycle
The second session focused on content for social media and the website. It took place at the Passeig del Mare Nostrum in Barceloneta, taking advantage of the good weather and surroundings. We decided to take outdoor photos with a casually dressed model to give it a Lifestyle touch and thus show the bike in a real context
Content photography
For the creation of Kekosa content, we organized two photography sessions. The first one was for product photography for the online store. This session took place in a photography studio, where we had a seamless white background and the necessary lighting to capture all angles of the bicycle
The second session focused on content for social media and the website. It took place at the Passeig del Mare Nostrum in Barceloneta, taking advantage of the good weather and surroundings. We decided to take outdoor photos with a casually dressed model to give it a Lifestyle touch and thus show the bike in a real context
Web Design
Click the button below to see the website and ecommerce we've created for Kekosa Bike.
